![]() Having a plan that integrates different channels, tactics and actions is more likely to deliver success, but you need to document it first.Īccess the Free digital marketing plan template The RACE Framework Ultimately, the goal of this template is to enable you to create detailed and actionable digital marketing plans that are based on your KPIs and current performance. This will give your plan structure and ensure you ultimately refer all marketing planning back to RACE so you don’t miss any opportunities. It is structured around our RACE Growth System, allowing you to assess what key marketing activities you need to consider for each part of RACE. Heads of marketing, such a Chief Marketing Officer, VP of Marketing, Chief Customer Officer and Marketing Director.Managers who are responsible for increasing how much digital channels contribute to their company.The template will be beneficial if you’re involved with developing the direction that digital marketing is going for your business or for clients. ![]() Our PDF digital marketing plan template will take you through all of the essential online marketing activities that you need to work on in order to deliver a cohesive and successful strategy. Start planning today with our free digital marketing strategy template Marketing campaign planning template - also relevant for digital marketing campaigns.If you're looking for guidance on structuring a marketing campaign plan or marketing plan, these templates are more relevant: This popular digital marketing strategy template will give you a structure for applying the RACE Framework to help you rapidly create an integrated digital marketing plan for your business.Īccess the Free digital marketing plan template Based on our RACE Planning Framework, the template is an updated version of our co-founder Dr Dave Chaffey’s book ‘ Digital Marketing: Strategy, Planning and Implementation’ and is based on Dave’s extensive experience of creating and reviewing digital marketing plans for businesses.ĭownload our Free Resource – Free digital marketing plan template This is why we have created a free, downloadable digital strategy template. At a time when marketers are increasingly hungry for guidance, this isn’t a great position to be in. Despite this, our research shows that many businesses still don’t have a digital marketing plan.Īs a result, companies are missing out on the benefits of having a digital marketing plan integrated into their overall marketing plan or as a separate roadmap for digital transformation. Today, digital media is vital when it comes to driving leads and sales, meaning marketers need to understand how best to engage and convert online audiences. It has never been more important than it is now to create a digital marketing strategy template so you can plan, manage and optimize your online activities. ![]() We all know the old saying “if you fail to plan, you are planning to fail”, but when it comes to digital marketing, this really is the case. ![]() Use our digital marketing strategy template integrated across the RACE Framework to plan and get ahead in your digital marketing
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